Amazon Struggles in UK Plans Strategic Overhaul
Amazon's UK market is undergoing business restructuring, including subleasing warehouses, layoffs, and store closures, to address losses and stalled growth. Macroeconomic headwinds, Prime member attrition, low consumer loyalty, and strained labor relations are key challenges. To reverse the decline and secure future opportunities, Amazon needs to enhance user experience, expand product categories, strengthen localized operations, and improve labor relations. The company faces a complex situation requiring strategic adjustments for long-term success in the competitive UK market.









